The Global Vitamin B12 Market ssize was valued at around USD 288 million in 2024 and is projected to reach USD 444.47 million by 2030. Along with this, the market is estimated to grow at a CAGR of around 7.50% during the forecast period, i.e., 2025-30. The market is projected to be driven mainly by the growing awareness among people of the benefits of over-the-counter vitamins like B12 (Cobalamin), which keep the blood & nerve cells of the body healthy and help make DNA. In addition, the growing number of people with this deficiency is also expected to boost the market size & volume in the coming years. The demand for Vitamin B12 is being infused primarily by people seeking to prevent megaloblastic anemia, which brings a feeling of weakness & tiredness.
Potential Health Risks & Side Effects to Hinder Market Growth & Development – One of the primary obstacles going through the Global Vitamin B12 Industry is the potential for health dangers and side effects. While nutrition B12 is extensively regarded as safe and vital for the human body, overdosing on it can have destructive effects on humans' lives, along with rosacea, acne, and other dermatological issues. Rarely, headaches, nausea, anxiety, and dizziness can also be a result of excessive vitamin B12 dosages. The demand for nutrition B12 supplements can be impacted by a few clients being discouraged by these feasible negative effects.
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Of all regions globally, Asia-Pacific is anticipated to dominate the market with the largest share during 2025-30.
Companies are strengthening their presence in the Vitamin B12 market by adopting strategies such as forming strategic alliances, leveraging AI, entering partnerships, pursuing mergers and acquisitions, expanding into new regions, and introducing innovative products and services.
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